Spin to Win Popups: Do Gamified Popups Actually Convert?

September 26, 2024 | 12,420 views

Spin-to-win popups — the little prize wheels that offer a discount in exchange for an email address — are everywhere, and they promise to turn dull email capture into a game people want to play. But do gamified popups actually convert, or do they just annoy visitors and fill your list with bargain hunters? This guide looks at how spin-...

Recent Purchase Notifications: How to Set Them Up Right

September 15, 2024 | 9,598 views

Recent purchase notifications — the small popups that announce “someone just bought this” — are one of the most popular forms of social proof online. Done well, they turn your quiet, ongoing sales into visible proof of demand. Done badly, they annoy visitors or, worse, come across as fake. This guide explains how to set up...

Live Visitor Count: Does Showing Visitors Boost Sales?

September 11, 2024 | 9,404 views

“24 people are viewing this right now.” You have seen the message on countless product pages, but does showing a live visitor count actually boost sales, or is it just decoration? The honest answer is that it can help meaningfully — in the right context, with genuine numbers — but it can also do nothing, or even backfire. T...

How to Add a Live Visitor Counter to Your Website

August 13, 2024 | 13,354 views

A live visitor counter shows how many people are viewing your site or a product right now — a small number that quietly signals your site is popular and active. It is one of the simplest forms of social proof to add, and on the right page it can nudge hesitant shoppers to act. This guide explains what a live visitor counter is, why it works,...

Squarespace Social Proof: How to Add Trust to Your Site

July 20, 2024 | 14,603 views

Squarespace is known for beautiful, design-led websites — but a stylish site still has to convince visitors that it is trustworthy before they buy, book, or subscribe. Social proof provides that reassurance, showing newcomers that real people already trust you. Squarespace has a more limited app ecosystem than some platforms, but it offers s...